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Introducing the Ultimate Luxury Living Experience: Mercedes-Benz and JDS Development Group Unveil First Branded Residence in the US

JDS Development Group and Mercedes-Benz are set to redefine luxury living with the unveiling of Mercedes-Benz Places in Miami, a groundbreaking 67-story mixed-use residential project designed by SHoP Architects. Construction is already underway at 1 Southside Park, with an anticipated completion date in 2027.

This visionary development will encompass over 2.5 million square feet of mixed-use space, boasting 791 branded residences ranging from studios to three-bedroom condominiums, alongside 130,000 square feet of amenities and hospitality space, 200,000 square feet of office space, health and fitness facilities, a 174-key hotel, retail outlets, and on-site parking. With prices starting at $550,000 and reaching up to $4 million for the largest three-bedroom floor plans, the residences promise unparalleled luxury living in the heart of Miami.

Mercedes-Benz Places marks the automotive giant’s inaugural foray into branded real estate in the United States, anchored by the theme of “Timeless Design, Inspired by Miami.” Michael Stern, Founder & CEO of JDS Development Group, expressed excitement about the project, stating, “It is a privilege to work with Mercedes-Benz and move beyond a traditional residential building to create a new community for the future.”

The development reflects Mercedes-Benz’s commitment to innovation and design excellence, with the brand’s design team collaborating closely with SHoP Architects to ensure that the structure embodies the ethos of Sensual Purity. Eva Wiese, Head of Mercedes-Benz Customer Solutions GmbH, emphasized the strategic vision behind Mercedes-Benz Places, stating, “We want to develop exclusive residences with our partner that are undeniably Mercedes-Benz and create a new mode of urban living with vibrant communities.”

The architecture of Mercedes-Benz Places in Miami is characterized by a striking cube-shaped tower, designed to capture the essence of Sensual Purity through its clear forms and sensuous surfaces. Gorden Wagener, Chief Design Officer of Mercedes-Benz AG, explained, “Our distinctive style is Sensual Purity… This crucial part of our brand was the inspiration for the architecture of this extraordinary new Mercedes-Benz Places landmark in Miami.”

In addition to its architectural grandeur, Mercedes-Benz Places will offer residents access to a wide range of amenities and hospitality services, including health and fitness facilities, a 174-key hotel, retail outlets, and innovative mobility solutions such as EV charging stations and bicycle sharing. The project also aims to transform the Brickell neighborhood, with plans to reimagine Southside Park as an urban oasis in collaboration with renowned urban landscape designers.

Mercedes-Benz Places in Miami represents a bold step forward in luxury living, combining cutting-edge design, unparalleled amenities, and a commitment to sustainability to create a truly iconic landmark in the heart of Miami.

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